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Visualization

Mind mapping paper 3

Students brainstorm and outline an persuasive essay using free online mind mapping tools.

Mapping a Controversy (Literally)

Students create Google maps to contextualize events and locations related to their controversies.

Words in Motion: Kairos and Kinetic Typography

Kinetic Typography

Kinetic typography is an animation technique that allows writers to mix text and motion. Students will take part of a speech or a piece of dialogue and animate it, carefully considering how they might visually enforce and/or subvert the text's underlying themes.

Enthy/memes: Making Memes to Teach Logos

To pratice creating and breaking down enthymemes, I had students create memes (about anything), break down the stated and unstated premises and ultimately, come to a conclusion as to the meme's argument.

Building Word Clouds to Generate Search Terms

Voyant Word Cloud for Marijuana Legalization Corpus

Help your students get an overview of their topic and a leg up on their research by creating word cloud visualizations of their topics.

Annotation and Analysis with Genius.com (Formerly Rapgenius)

A page from Rapgenius, now called Genius, that includes an excerpt from Junot Diaz's Drown annotated by my students and a portrait of the author.

This lesson plan builds on Andrew Uzendoski's lesson on teaching close reading using Rap Genius (now called Genius), focusing on teaching students the process of annotation, as well as how to articulate the building blocks of

Advertising Agency

Agency

Help your students realize when they're being advertised to by helping them turn the tables on the Don Drapers of the Internet.

Introducing Ideology with HSBC Advertisements

Image of an HSBC advertisement with the same image repeated three times with three different labels

This in-class activity uses the popular HSBC ad campaign (a tryptich of the same image with different value labels) to introduce students to visual rhetoric and ideology. After discussing the ads, students create their own version.

Using Flag Burning to Teach Icons, Symbols, and Speech Acts

Using Flag Burning to Teach Icons, Symbols, and Speech Acts

Students come to class having read read an analysis focused upon the importance of the seemingly minor distinctions between "icons" and "symbols" in the context of Texas v Johnson, the definitive Supreme Court case regarding the extent to which an American flag and/or the burning thereof is “speech,” and therefore protected by the First Amendment.

Rhetorical Analysis of "Sugar Dating" Ads and Audience(s)

Sugar Dating Sites Unabashedly Target Cash-Strapped Female Students

Students work on argumentation techniques, rhetorical fallacies, and other concepts via reading a heavily-biased article from the New York Post discussing the relatively new but quickly growing phenomenon known as "sugar dating," which consists of web sites that pair older men (sugar daddies) who are willin

Teaching Ethos with Selfies

A selfie photo. Text superimposed: professional? Insightful? Outrageous? Horribly Misguided?

Students will be asked to think critically about the argumentative weight a visual picture of the author adds to a position. For homework, students will be instructed to construct a persona, capture it with a "selfie," and turn it in to the instructor.

Practicing Visual Invention

Kitten sleeping on a book with TL; DR written at the bottom

This in-class assignment asks students to construct a visual version of a written or spoken argument. By asking students to first translate an existing argument into a visual form, the assignment eases students into processes of visual invention to prepare them for a more substantive multimodal composition. 

Reading Text in Context

This in-class exercise encourages students to explore context for texts they are analyzing (rather than receiving such context from direct instruction) and then use visualization software in order to present their findings to their classmates.

"Creating" Visual Rhetoric Through Student-Designed Flash Games

This assignment gives students a chance to make their own (very elementary) argumentative, flash game. By actively engaging in the process of game design, students will have to think through their intentions and the process of piecing together visual, aural, and verbal rhetoric.

Shifting Focus from Content to Medium

an illustration of a tv with "the message" written on the screen.

Using various records of the Hindenburg disaster, this assignment encourages students to engage with medium over content, especially in terms of literary studies.  

Using FreeMind to Draft Controversy Maps

In this week-long assignment, students draw on stasis theory to generate a visualization of available arguments in a controversy.

Flash Games and Visual Rhetoric

Image of Pokemon characters re-designed by Peta for its Flash game

This assignment pushes students to recognize the layers of rhetoric and propaganda embedded in something as visual and auditory as a flash game.

Student Digital Activism as Rhetorical Advocacy/Analysis

Social media logos juxtaposed with solidarity fists

This assignment challenges students to become digital activists/advocates for a cause of their choosing, and aids them in developing a portfolio of work in the service of that cause.

Google Images and Book Covers - Tracking Cultural Change

Various covers of the novel Lolita

Images on book covers, blurbs or reviews on dust jackets, and publishers’ summaries all provide constructed argumentation about the text within that is designed to provoke an emotional and analytic response.

Writing Images as a Means to Writing with Images

Students work in the visual medium to explore dimensions of associative image logic they can use in their persuasive written compositions. Ideally, the outcome will be a guiding image which helps arrange and focus their composition.

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