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Values

Introducing Ideology with HSBC Advertisements

Image of an HSBC advertisement with the same image repeated three times with three different labels

This in-class activity uses the popular HSBC ad campaign (a tryptich of the same image with different value labels) to introduce students to visual rhetoric and ideology. After discussing the ads, students create their own version.

Exploring 18th-19th Century Crime Broadsides Online

students explore the rhetoric of 18th-19th century crime broadsides

As a conclusion to an online research workshop, students explore the rhetoric of 18th-19th century crime broadsides from the Harvard Law School Library's online collection of crime broadsides.

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